Thursday 22 May 2014

PROMOTING MUSIC



Social media has had a huge impacted in music during these past years making it easy for artists to promoting their music. Even though Cash Money Records started early 90s when they used to go out the streets to promote their music, they managed to take advantage of the social media by join social network such asMyspace and facebook where they are able to upload their photos, songs and videos and also have their own website to post  updates and news stories to keep interesting for fans. They also offers fans free music to download online or put their songs on iTunes available to buy, which is one of the world's largest online music store. Social media allows them to reach large amount of people world wide by doing press and the publicity so that fans can know about their coming up project such as shows and store appearance. It also makes it easy for them to longue music at a faster rate by simply uploading it online.
 

REFERENCE:
http://www.musicradar.com/tuition/guitars/14-ways-to-promote-your-music-online-182713
http://www.cashmoney-records.com/
http://www.youngmoneyhq.com/

SOURSE OF INCOME Young Money Cash Money Business

It wouldn’t be fair for them to call themselves Young Money Cash Money Businesses without any business, Cash Money Records is a big business that has many sources of income other than the obvious "Music". They have dabbled in alcoholic drinks department. They have their own brand of vodka GTV, which you can find appearing in a lot of videos with famous music artist like Busta Rhymes, Lil Wayne, Nicki Minaj and many more, you find that the drink is sold online and in clubs, it is also sold exclusively in Europe by a company called Urban Drinks. The drink has three different flavours, watermelon, coconut and the original. Cash money Record also has their hand in the clothing industries with their own clothes line called YMCMB (Young Money Cash Money bushiness) this is a well-known brand and is worn by many people of all ages, the main people that you would see wearing it would be the associates of CMR, but it is also worn by the general public as it is seen as a form of fashion. YMCMB clothing line can be found online or in JD Sports shop. Another source of income that has taken CMR to another level would be the super group called rich gang, they are a group compiled of members from cash money and young money they produced and released their first album together in 2013. The album they created was called Rich Gang and within the first of week of sales it found itself to be ninth on the billboard 200 chart, which is a big thing in the music industry. The album was able to sell over 40,000 copies.


Rich Gang
Vodka GTV


YMCMB Clothing






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Artists Signed to Cash Money:

Birdman

Bryan Williams better known by his stage name Birdman wasn’t just the co-founder of Cash Money Records but was also passionate about rap music and started his rapper career with Mannie Fresh in hip-hop duo Big Tymers in 1997. Big Tymers released their first album in 1998 called How Ya Luv That? Followed by I Got That Work in 2000 and Hood Rich in 2002. I Got That Work had the hit singles "Get Your Roll On" and "#1 Stunna"; Hood Rich had "Still Fly" One of their biggest song at that moment and it got nominated for two Grammy Awards. After Big Tymers fell apart Birdman and lil wayne made joined album in 2006 titled Like Father Like Son due to their father and son relationship. The album sold over 500 000 copies lead it to be certified gold which featured hit single such as Stuntin' like My Daddy and Leather So Soft. His fourth studio album Priceless was released in 2009 and it featured four hit singles 1st Always Strapped which made hot 100 at number 54, 2nd Written on Her featuring the UK rnb singer Jay Sean, Money to Blow single sold over a million records in America and was certified platinum by the Recording Industry Association of America allowing it sit at number 26 on the Hot 100. The fourth single was 4 My Town (Play Ball) and it made Hot 100 a number 92. According to Forbes list Birdman Net worth is $160 million making him one of the top 5 list of the wealthiest hip-hop acts.








Lil Wayne



Wayne Michael Carter Jr. is known by his stage name Lil Wayne. Lil Wayne who is a key artist in Cash Money Records is one of the most successful artist in the world today. He started his career at a younger age When Birdman took him under his arms as his own son and gave him a life time opportunity to pursue his passionate for music. He got signed to Cash Money Records when he was 11 years old.  He joined the hip-hop group Hot Boys and they released three albums. After the members of the group went their own separate ways, Weezy F Baby released his own solo album, Tha Block Is Hot at 17 years old in 1999 which went Platinum and was named best new artist. In 2004, Lil Wayne released Tha Carter album which made way for him in hip hop. He then follow up his Carter series releasing Tha Carter II in 2005 which debuted at the No. 2 on the Billboard pop charts. In 2008 lil wayne made history on hip hop when he released Tha Carter III, the album hit the top of the rap, hip-hop and pop charts, selling more than 1 million copies in its first week of release.  Lil Wayne became is a Grammy Award-winning rapper for his hit albums, mixtapes and singles like A Milli and Lollipop from his Carter III. Lil Wayne is also the founder of his own record label called Young Money Entertainment which is an imprint of Cash Money Records. Having released ten solo studio albums to date, lil wayne has enough knowledge about the industry to be able to lead the Young Money artists like Drake and Nicki Minaj to the top of the charts. Young Money artists includes Tyga, Chanel West Coast, Christina Milian, Cory Gunz, Euro, Flow, Gudda Gudda, Jae Millz, Lil Twist, Mack Maine, PJ Morton, Reginae Carter, Shanell, Torion, T-Streets and W3 The Future.



BOW WOW






Shad Gregory Moss, better known by his stage name Bow Wow, started his rap career at a young age and acting movies such as Like Mike, Johnson Family Vacation, Lottery Tickets, Roll Bounce  and many more. He got signed to Cash Money Records in 2009 and released fill single under Cash Money Records titled Better and Sweat from his next Underrated. At the moment he is currently a co-host on BET’s 106 & Park television show.



Busta Rhymes

His real name Trevor Tahiem Smith Jr. but people knows him by his stage name Busta Rhymes and he is also a rapper and actor from New York City. He got signed to the Cash Money Records in 2011, however he has his own record label called Conglomerate Records. He’s working on his debut album to be released under Cash Money Records. 





Caskey

Brandon Caskey, simply known as Caskey, is a young rapper from Orlando. Caskey fell in love with rap music after his played him rap music since then he made way for himself to become a rapper. He got signed to Cash Money in 2012 and he is currently working on releasing his debut album.





Chris Richardson


Christopher Michael Richardson is a singer and songwriter, who was born in Belgium and currently lives in Virginia. During his time on American Idol in 2007 Birdman moved by his talent and decided to sign him to Cash Money in 2012.




DJ Khaled



He released his first album in 2006 titled Listennn he gabbed verse from different artist like Kanye West, Lil Wayne, Young Jeezy, Paul Wall, Slim Thug, Trick Daddy, and Clipse. In 2007 he released another album We the Best which featured most of the artists from his first album and also for We Global in 2008. He then released another album titled Victory in 2010. DJ Khaled join Cash Money family in 2011 with his group called We the Best Forever which is an imprint of Cash Money Records. We the Best consist of three artist which are Ace Hood who released his album in 2013 Trials & Tribulations, Mavado and Vado. His first album he released under Cash Money Records was called Kiss the Ring which features Lil Wayne, Nicki Minaj, Big Sean, Nas, dancehall singer Mavado, and many others in 2012. And his second album was in 2013 Suffering from Success added Drake, Rick Ross, Future, and others to his long list of collaborators. DJ Khaled is the first DJ to release six albums and to sell over 12 million singles.




Other Cash Money artists are Fred Durst, Glasses Malone, Jay Sean, Kevin Rudolf, Paris Hilton, Sarah Lenore, T.Rone, Ashley Ring, Brisco and  Mystikal



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HISTORY


Can a dream come true? Yes it can when you look back at the two William brothers Bryan "Birdman" Williams and his older brother Ronald "Slim" Williams who founded the record label "Cash Money Records". These two brothers started off with the dream of getting out of the housing project in New Orleans through there label Cash Money records. The name that they thought of through the movie new jack city and the crew called cash money brother. They started off with nothing and slowly made a fortune through signing young and upcoming artist like the young 16 year old kid named Kilo-G, after sign Kilo-G they signed dozens more and was making money through selling records from the trunk of their own car. A key part of "CMR" history was when they signed the DJ/producer Mannie Fresh who had a huge impact on the record label 1993 because before he came along the labels lyrics were raw and all about gangsta rap, but when Mannie Fresh came along and started to incorporate his consumer friendly DJ style with the already known gangsta rap lyrics the group cash money started to be known as gansta bounce which instantly had an impact on the hip hop scene in Louisiana. While working at Cash Money, Mannie produced tracks for artists like Juvenile, Turk, Lil Wayne and many more. He remained with Cash Money from 1993 to2005 then he decided to leave to join Def. Jam South




The label then signed young rappers B.G., Young Buck and Lil Wayne in 1995 as the second generation wave of Cash Money artists. The young rappers then formed their own music group called The Hot Boy$ which featured the rappers Juvenile, B.G., Turk and a 15 year old who went by the name Lil Wayne who became the youngest Cash Money artist in 1997 and now one of the world’s famous rapper. The Hot Boy$ become the label's most well-known artists during their time. Between the years 1994 and 1997 "CMR" signed many more artist selling thousands of copies of the artist albums, the biggest success was the group The Hot Boys with their debut album that sold an amazing amount of 300,000 copies in just the first few months of the release mainly in New Orleans.

In 1998 Cash Money Record started to get the recognition that they wanted when major record labels started to travel from New York to New Orleans to see the two Williams brothers, the creators of Cash Money records to offer them deals of becoming a major label. They were given great deals, but they turned them down and only wanted the deals that they themselves were putting on the table. With the outrageous deal they wanted many companies back off and didn't want to touch CMR, but two big record labels stuck around they were Sony and Universal. The war between Sony and Universal began as they started to present their deals. In the end Universals deal was just too much for Sony to compete with, as Universal gave in to everyone of their demands and immediately gave them a $3 million dollar advance plus $1.5 million for every album they produced each year. The deal alone was worth $30 million.


 The Williams brothers found that the pressure was on for them to up hold there end of the agreement. Luckily for them in 1998 juvenile's solo debut "400 Degreez" sold 4 million copies right of the bat thanks to the hit single "Back that Azz Up" which then put CMR on the world map. After that CMR was a hit making machine, between 2001 and 2003 CMR sold over 10 million albums worldwide thanks to the artist they signed like Big Tymers that featured Bryan "Birdman" Williams himself, B.G., Lil Wayne, Hot Boy$ and many more.

Juvenile: Back that Azz Up



Cash Money Records is arguably the only major label in the world that has been able to stay relevant for the last 20 years straight. They have had their bad times like how any other label would have, but they have still been able to sell millions of records every year since the beginning of the partnership with Universal. CMR has recently begun to sign artist of the non-rap area of music. They won the bidding war to represent the Canadian super star Drake. They have signed artist like Kevid Rudolph, Nicki Minaj, Busta Rhymes, Limp Bizkit, Jay Sean and even Paris Hilton. Birdman has even gone to the extent of stating publicly that CMR ultimate goal is to release 100 albums a year from artist in every genre of music. He also believes that CMR is on the right path to be the first label to become the first billion dollar music brand in the next five years, in total artist from CMR have sold over 150 million albums worldwide to date.

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